AVAMA. Future Media. Now
In Spring 2023, Avama embarked on a transformative journey to relaunch itself as Avama International, a dynamic media company offering three essential services: video production, music origination, and immersive media/XR. The rebranding aimed to reflect Avama's expanded scope and international dimensions, showcasing its expertise in multiple areas of media production.
The creative challenge for Avama was to develop a brand identity that effectively communicated the company's core services and international presence. The new identity had to encapsulate Avama's unique blend of video, music, and immersive media while providing a modern and dynamic brand representation. The challenge was to create a visual language that harmoniously combined these diverse elements and could be translated across various mediums and languages.
